FLAME.HOTLINE.

December 28, 2022

Anti-Zionist students at the University of California protest Israeli terrorist checkpoints in fake skit—one of scores of anti-Israel demonstrations on college campuses that make Jewish students feel threatened and unwelcome, just because they are Jewish and support the Jewish homeland.

Anti-Zionist students at the University of California protest Israeli terrorist checkpoints in fake skit—one of scores of anti-Israel demonstrations on college campuses that make Jewish students feel threatened and unwelcome, just because they are Jewish and support the Jewish homeland.

Many Jews and non-Jews miss the point of Chanukah.
It’s not about miracles, it’s really about fighting back.

We should be inspired by the Maccabees, who refused to stop struggling against the enemies of the Jews.

Today our brothers and sisters in Israel are fighting against terrorists, as we American lovers of Israel are fighting a vicious “war of words.”

We have to fight fearlessly to protect the Jewish people and the Jewish state. . . by defeating our enemies’ lies— with the truth.

Just yesterday, I sent you a new alert: FLAME refuted the blood libel by media and other haters that Israel slaughters Palestinian children—proving that the real kid killer is the Palestinian death culture, which teaches children to hate, terrorize and kill Jews.

Last month we also fought back against Squad member Rep. Rashida Tlaib, who proposed that Congress recognize Palestinian Nakba Day —condemning Israel’s birth as a “catastrophe.” FLAME’s editorial—“The Palestinian Catastrophe”—tells the truth: It was Palestinians’ rejection of land for peace that led to their catastrophe in 1948 . . . and continues it today. FLAME ran this message in 7 major daily newspapers nationally..

I hope you’ll join with me and thousands of Israel supporters in this fight—to win this war of words with an outspoken campaign of truth.

Let’s allow the lights of Chanukah—and Christmas—to point our way.

Please help FLAME shine the bright light of truth for Israel—today.

Just go to donate now to contribute.

Dear Friend of FLAME:

Don’t you agree: It’s a crying shame in this holiday season—celebrating love, peace and hope—that we’re forced also to stand our guard as warriors for truth about Israel?

Unfortunately, the battle rages on. Our enemies don’t stop. Neither can we.

As I survey Israel’s challenges, I see two problems that demand our attention immediately:

1) We must oppose incessant attacks by leftist media—and even Jewish organizations—on Israel’s new, democratically elected government.

First, let me be blunt regarding the results of Israel’s recent elections: Those who love Israel—and who respect Israel’s vibrant, world-class democracy—should publicly support Israel’s government, no matter who is elected.

I have dear friends—American lovers of Israel—who for years have despised Binyamin Netanyahu. That’s fine. Many Israelis feel the same way.

But we are all, still, whole-hearted Zionists. That is FLAME’s message.

Our opinions about Israel’s government—now and in the future—are best shared among ourselves,not broadcast to the greater world, which needs no additional excuse to hate Israel.

Our position toward Israel’s government should be one of critical support. Above all, we support Israel, we honor Israel’s robust democratic process, we respect the choices of Israeli voters.

We should ask ourselves why Israelis—who live under the threat of murderous terrorist attacks daily and who risk the lives of their children to defend the Jewish state—why they elected the people they did. We should know and trust . . . there was a good reason, a heartfelt reason.

Of course, FLAME vehemently opposes the anti-Zionist drumbeat of the New York Times, which condemns Israel’s new government as a “threat to the future” of the Jewish state and putting democracy in jeopardy—even before it takes office.

The Times even blames new Prime Minister Netanyahu for choosing to form his new government with “radical far-right parties”—though they know full well that Netanyahu could not possibly create a coalition without the democratically elected leaders of these parties.

Most infuriating—and preposterous—the Times warns Israel against undermining “the possibility of a two-state solution.”

Does the Times actually believe Israel’s future government is preventing peace—rather than 73 years of Palestinian rejection of every peace proposal by the U.N., the U.S. and Israel herself?

For more on this topic, see FLAME’s outspoken Hotline position paper: New York Times Attacks Israel Again, Accuses New Government Before It Starts

I also hope you will join FLAME in opposing actions such as the letter signed by leftist American rabbis, pledging that they will ban ministers in the new Israeli cabinet from speaking at their synagogues and in their communities.

Such outrageous positions resemble nothing more than the ban at UC Berkeley Law School of speakers who support Israel and Zionism. It is Woke cancel culture at its worst.

Boycotting is not a Jewish value. Boycotting fellow Jews—especially elected representatives of the Jewish state—is a shande (shameful)!

Click here to support FLAME’s Hotline messages with a donation.

2) We must also fight back against truly frightening anti-Zionist antisemitism taking over American college campuses.

As you know, antisemitism—mostly in the form of anti-Zionism— rages increasingly on campus.

A shocking new report by the AMCHA Initiative reveals that threats to students’ Jewish identity doubled in the 2021-2022 academic year.

Many radical professors, students and even some Jewish organizations are trying to rip Zionism from the fabric of Judaism, using cancelation, shame and blame as their weapons.

These “progressives” reject the globally accepted definition of antisemitism, which holds that attempts to demonize or delegitimize Israel are clear signs of hate against the Jewish people.

The radicals’ rejection of this definition is based on the falsehood that Zionism is not an integral value of Judaism—therefore their anti-Zionism does not constitute antisemitism.

That’s a lie: Anti-Zionism is antisemitism

To see FLAME’s latest Hotline report on this growing threat to Israel in higher education, please go to When Will American Universities Put a Stop to Skyrocketing Attacks on Jewish Identity?

The truth will keep us free.
Good news: FLAME has already begun to fight back against the haters.

As you know, FLAME has a three-decade reputation for hard-hitting, outspoken editorials that defend Israel—with the truth—in mainstream media.

Now we’re at it again with FLAME’s largest-ever “Israel truth campaign.”

FLAME just published a new editorial message in mainstream media that refutes many of the lies that Israel’s enemies here in the U.S. tell about the Jewish state.

  • The lie that Israel is not a democracy
  • The lie that Israel is an apartheid state
  • The lie that Israel commits genocide
  • The lie that Israel mistreats its two million Arab citizens
  • The lie that Israel oppresses Palestinians outside of Israel

Best of all, this editorial—titled “Democracy in Israel Thrives”—defeats these slanders with the hard fact that Israel is now ranked one of the strongest, most vibrant democracies on earth.

That’s right: The Economist Intelligence Unit just named Israel the world’s 23rd most successful democracy—ahead of the U.S., Italy and Spain and 139 other nations!

Thanks to your support, our ad ran just a few weeks ago, in the Sunday New York Times, Washington Post, Miami Herald, Chicago Tribune, Houston Chronicle, Los Angeles Times, New York Post and Mercury News.

This editorial will go a long way toward defeating the falsehoods of U.S. Rep. Rashida Tlaib, Kanye West and other enemies of Israel in the “war of words” we’re currently fighting.

This message reached some 7 million influential readers. It cost over $150,000.

(Click here to read FLAME’s new editorial on Israel’s thriving democracy.)

Click here to support FLAME’s media messages with a donation.

In September, Google workers called Israel an Apartheid state, demanding that Google cancel a $1.5 billion contract for services to Israel—a blatant BDS effort.
But FLAME fought back.

FLAME immediately ran our recent ad—“The Israel Apartheid Lie”—in Google’s backyard: The message ran in Silicon Valley’s Mercury News.

This editorial demolished the high-tech employees’ slander and called them out for their antisemitism.

Just a few days later Google announced that the Israel contract is continuing without delay.

In July 2021, Ben & Jerry’s announced plans to boycott Israel—falsely claiming the Jewish state occupies “Palestinian Territories.”

FLAME quickly published an outspoken media ad refuting the B&J claim and called Israel supporters to reconsider purchasing Ben & Jerry’s and Unilever products:

Ben & Jerry’s Bad Taste:
The ice cream maker’s intent to ban sales and operations of its Israeli affiliate in the “Occupied Palestinian Territories” is based on lies and bad faith toward Israel.

This editorial ran in the New York Post, Chicago Tribune, Houston Chronicle and Orlando Sentinel, reaching hundreds of thousands more Americans. It cost FLAME $50,000 to run.

As you know by now, Ben & Jerry’s parent Unilever has agreed to sell its B&J operation in Israel to its Israeli partner, ending a year of struggle by Israel advocates like you, me . . . and FLAME.

FLAME’s efforts—and those of other advocates—were supported by thousands of individual donations.

The result: Ben & Jerry’s managers were repudiated: Israelis are now free to buy B&J ice cream.

My point is simply this: While no single action can defeat antisemites and other enemies of Israel . . . by working together, thousands of supporters—like you and I—can help us win!

Won’t you help FLAME continue its support of Israel by making a donation today?

Let me give you several more examples of how FLAME—and supporters like you—fight back:

In May 2021, when Hamas launched more than 4,500 missiles against Israel—and national media were condemning the Jewish state for defending itself—FLAME published an outspoken editorial in mainstream media exposing the evil of the Gaza terror group.

Our message reached nearly 5 million New York Times and the Washington Post readers. (Read “The Ugly Truth About Hamas ” here.)

FLAME also told the truth in national media about the perverse United Nations Human Rights Council (UNHRC) . . . whose primary obsession is condemning Israel—the only democracy in the Middle East.

Good news: In 2018, the United States finally resigned from the organization.

FLAME also told the truth about the corrupt United Nations Relief and Works Agency (UNRWA)—which incites Palestinians against Israel and prolongs the suffering of the Palestinian people.

Good news: In 2018, the United States stopped funding this organization.

(Unfortunately our struggle continues: In 2021, the current U.S. administration rejoined UNHRC and re-funded UNRWA.) With your help, we will keep fighting.

Click here to support FLAME’s media messages with a donation.

Like you, I’ve been an avid supporter of Israel for many years.

I’m motivated by both anger and passion.

But I’m sustained—year after year—by hope.

Because I’ve seen us win many battles—from the new U.S. Embassy in Jerusalem, to the generous U.S. investment in Israel’s safety, to winning the battle against giant Unilever.

Together we can do it.

According to a February 2022 Gallup Poll, a powerful majority of Americans—55%—support Israel.

In fact, this support for Israel is actually higher than 20 years ago.

Truth is, Americans support Israel because people like you—and FLAME—keep hammering the truth about the Jewish state.

We refuse to accept the lies. We refuse to stay silent.

We fight harder than our foes.

Obviously, we can take momentary comfort from U.S. support of Israel—but we cannot rest.

Our enemies—like the Squad (and their allies) in the House of Representatives, like Students for Justice in Palestine, like the management at Ben & Jerry’s—won’t relent. They keep punching.

(In fact, Ben & Jerry’s’ management is hopping mad about Unilever quashing their BDS shenanigans.)

That’s why, if you love Israel, I pray you’ll help FLAME keep punching back.

I hope you’ve seen and approve of our hard-hitting editorial positions exposing defamatory accusations against Israel . . . in the media, on campus, in the U.N. and on American streets:

The Palestinian Catastrophe
Several members of the House of Representatives have introduced a bill to make a national holiday of Palestinian Nakba (“Catastrophe”) Day, to lament Israel’s founding. Our latest editorial ad tells the truth: Palestinians don’t have a state because they have refused every offer from the U.N. and Israel to share the Holy Land with the Jewish people.

This editorial ad recently appeared in such media as the New York Post, Washington Post, Chicago Tribune, Los Angeles Times, Miami Herald , Houston Chronicle and Orlando Sentinel. (Cost: Almost $120,000!)

No Fool’s Deal with Iran
This op-ed, which appeared in the New York Times and Washington Post Sunday editions, exposes the flaws in the first 2015 Iran Deal and holds the Biden Administration to account as it tries to entice Iran back into a worse deal. Our ad demands that any future agreement block Iran’s quest for nuclear weapons, as well as Iran’s attempts to spread terrorist jihad globally.

The Israel Genocide Slander
Vice President Kamala Harris missed the chance on a college campus to condemn one student’s lie that Israel commits genocide—but FLAME printed the truth about this demonization in mainstream media. In fact, Israel strenuously avoids killing any innocent people, even when Hamas uses them as human shields.

Click here to support FLAME’s media messages with a donation.

These pro-Israel editorials reached millions to ensure Americans continue their support of the Jewish state.

In addition to mainstream media, FLAME also publishes outspoken hasbarah—clarifying messages of truth—on Facebook, other social media and sent weekly to members like you, reaching hundreds of thousands more people.

In recent weeks, these FLAME Hotlines have struck back at Israel’s enemies on current breaking topics such as these:

Despite the despicable attacks from extremists on the left and right, from mainstream media and even members of Congress—you and I have grown accustomed to the constant struggle against Israel’s antisemitic enemies.

We know that Israel’s survival—and the safety of Jews in America—can’t be taken for granted.

Good news: We at FLAME also know how to defend Israel . . . and how to fight back.

Won’t you help us continue publishing these powerful, persuasive messages of truth about Israel with a membership donation —which qualifies you for a 2022 tax deduction?

FLAME’s hundreds of messages defending Israel—all of which you can see at FLAME’s PR for Israel—provide powerful support for Israel, but as I’m sure you can imagine, telling the truth about Israel via such paid editorial messages in mainstream media is costly.

Are you ready to join us? Here’s the double payoff for making a donation to FLAME:

First, you help tell the truth about Israel in the media—something that’s sorely needed if we’re to maintain vital U.S. financial and political support of the Jewish state.

Second, you can celebrate the new Jewish year, as well as Chanukah and Christmas—with even more satisfaction, because you have done a mitzvah for Israel—a generous, heartfelt good deed.

That’s why, if you’re angry about terror attacks in Israel, the United States and worldwide, and if you’ve ever bemoaned Israel’s “bad PR,” I urge you to help FLAME with your financial support at this time. Just go to donate to help now.

Please remember that the overwhelming majority of FLAME’s financial support comes from individuals just like you. One by one, Jews, Christians and unaffiliated alike contribute generously to this noble cause—to help ensure that Israel survives.

So whether you give $1,000 or $500 or $100 . . . or even $50 or $36 or $18—every donation is important—every dollar you contribute helps us keep defending Israel and telling the truth about the inspiring Jewish nation.

Best of all, of course, your donation is tax-deductible.

Won’t you act now to make your donation online? Just go to donate now.

Thanks in advance for your generosity and your continued support of FLAME’s good work.

Jim Sinkinson ,
President, FLAME

P.S. We at FLAME usually focus, as we should, on the challenges Israel faces in the world—the unfair treatment the Jewish state receives at the hands of the U.N., continuing rocket, gun, car and knife attacks by Arab terrorists, and the existential threat that confronts Israel from Iran. But what we must not forget is the amazing success story that Israel represents for Jews, for the United States and for civilization itself. It’s inspiring! To clarify, celebrate and publicize the good news about Israel, FLAME published a hasbarah (clarifying) message— “Why Israel Matters” —in media reaching 10 million readers. I hope you’ll review this powerful position paper and pass it on to all your contacts who will benefit from this message. If you agree that FLAME’s bold—but costly—brand of public relations on Israel’s behalf is critical, I urge you to support our publication of such outspoken messages. Please consider giving donation now, as you’re able—with $500, $250, $100, or even $18. (Remember, your donation to FLAME is tax deductible.) To start or renew your membership online, just go to donate now. Now more than ever we need your support to ensure that Israel gets the support it needs—from the U.S. Congress, from the President, and from the American people.